Tracked links in your texts
Link tracking is on for every Ody workspace: every link in a text you send goes out as a short link.ody.co/… link that opens the page you typed — and when the customer taps it, the conversation shows "Raphael clicked your link". An admin can switch it off in Settings → Analytics.
What you see when you send
- Type your text as usual, including the link —
farmdogs.com/book,https://farmdogs.com/book, anything that looks like a web address. - Click Send. The bubble shows the link as
link.ody.co/x7Kq2mQ— that is exactly what the customer receives. - Hover the short link (web) to see the original address and its click count; clicking it opens the original page in a new tab.
This happens for texts from teammates, replies written by your AI texting agent, texts Astra sends during a call, and texts sent through the Ody API. Links in texts your customers send you are never changed. Up to 5 links per text are tracked.
What the customer sees
A normal text with a short link.ody.co/… link. Tapping it opens your page — no interstitial, no Ody branding on the page — with a few attribution parameters added to the address (by default utm_source=ody&utm_medium=sms&…) so your own website analytics credit the visit to an Ody text. Parameters already on your link are never overwritten.
When they click
- A centered line appears in the thread: 🔗 Raphael clicked your link · farmdogs.com, with the time of the first click. If they open the same link again, it gains a clicked 3× chip and shows the first and latest times.
- The first click moves the conversation to the top of your inbox with the preview "🔗 Raphael clicked your link". It does not mark the conversation unread.
- Link previews generated by messaging apps, carriers and security scanners are filtered out — a click line always means a person opened the link.
- An admin can hide these lines with Show clicks in conversations in Settings → Analytics; clicks keep counting in Analytics and the lines come back when the switch is turned on again.
The iPhone and Android apps show the same things: the clicked your link line in the conversation (tap it to open the link, press and hold to copy it), a small farmdogs.com · 2 clicks caption under the text you sent, the Settings → Analytics screen and the Link clicks section in Analytics. Update to iPhone 1.4 or Android 1.3.0 if you don't see them yet.
Turn it off or back on
Link tracking is a workspace setting and it is on by default for every workspace (since November 7, 2026). A workspace admin or owner can switch it off in Settings → Analytics → Track links in outbound texts. Switching it off stops rewriting new texts immediately and the choice sticks until someone switches it back on; links already sent keep working forever.
Troubleshooting
- A customer says the link "looks suspicious" — short links always start with
link.ody.co/and open your original page; you can tell them it's your business's tracked link. If you'd rather send the full address to that customer, ask an admin to switch tracking off for that send. - I see the short link but no click line — either nobody has opened it yet, or Show clicks in conversations is off. Check Analytics → Link clicks for the count.
- The link in my text wasn't shortened — it may not have looked like a web address (for example a bare word without a known ending like
.com), it points to Ody itself, the text already had 5 tracked links, or an admin switched tracking off for your workspace.
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Frequently asked questions
Why did the link I typed turn into link.ody.co/…?
Link tracking is on for every Ody workspace since November 7, 2026. Ody sends links as short tracked links so you can see who clicks them; the customer lands on the page you typed. An admin can switch it off in Settings → Analytics.
Will the customer end up on my page?
Yes. The short link opens your original URL, with a few attribution parameters added so your website analytics know the visit came from an Ody text.
What does "Raphael clicked your link" mean?
The customer opened a link from one of your texts. The line shows which website, when, and — if they opened it again — how many times.
Can I send a plain link just this once?
Link tracking is a workspace setting, not a per-message one. An admin can switch it off in Settings → Analytics, send, and switch it back on; links already sent keep working.